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  • Writer's pictureAriel Cohen

Week 11: MVP, Value proposition & User testing

We returned to the first week after the semester break where we were asked to work on our problem focus, write a new scenario with the updated problem, and update HMW. In addition, we went through the screens and changed them as well. This week has been packed with exciting developments as we continue our journey to create tools to empower parents to understand and connect with their teenage children.


Classroom insights and usability tests:

Our week opened with fascinating class presentations in which we brainstormed how to perform usability tests for our product. In collaboration with mentors, we tested different ways to ensure that our tool meets the needs of both parents and teenagers. We did two


usability tests for parents of teenagers (add findings)-

Value propositions:

Most of our week was spent researching and creating value propositions. We delved into understanding the core values that drive our project, emphasizing empathy towards both

the child and the parent. Here's a look at what we came up with:

- Empathy (toward the child)

- Understanding (of myself and the child)

- Awareness

- Empathy (toward the parent)

Empowering Parents Through Reflection

Our value propositions reflect our commitment to empowering parents to deeply understand their youth and engage effectively. By fostering a meaningful reflection process, we aim to foster closer, healthier, and more empathetic relationships within families.

HMW:

How might we help parents understand their teenage children to improve their relationship with them?

Scenario: A glimpse into real-life challenges

To ground our work in real-world experiences, we created a scenario of Limor, a parent who faces communication issues with her teenage son, Eliav. Feeling frustrated and helpless, Limor turns to our Nanny.ai app for guidance and support in navigating her relationship with her son.

move forward with a purpose


During this week, we did an experiment in which we took artificial intelligence and trained it according to the characterization, articles from the field, and user tests. This was a significant breakthrough for us and we are excited to find out how it will develop in the future. As we wrap up another productive week, we are energized by the progress we have made and the potential impact of our project. With each step forward, we are closer to realizing our vision of fostering stronger bonds between parents and their teenage children.



At the end of the week, we conducted usability tests for our Nanny.ai application with three participants: Mitel Molina, a 42-year-old mother; Irit Cohen, a 44-year-old mother; and Hagit Ben Ami, a 48-year-old daughter. From these tests, valuable insights were gained regarding the usability of the home page, understanding of the application's purpose, and feedback on the AI bot's usefulness. Mitel highlighted the need for clearer main actions and language preferences, expressing skepticism towards the AI bot. Irit suggested improvements such as clearer explanations of functions and more prominent settings. Hagit emphasized the importance of clarity in action icons and expressed openness to reflections on parenting but lacked trust in AI technology. These findings will inform further refinements to enhance user experience and address user concerns.









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